Books

"Connecting"
A Working Guide to Making Things Happen
by Sarah Vander Zanden

Connecting is a concise working guide to the essentials of presenting yourself, your expertise and your company successfully. You’ll find it a rich source of coaching, examples and templates, with notes pages to capture whatever ideas it sparks for you.

It may help you to know its original context: Our global venture capital client hosts CEO entrepreneurs in an annual conference designed to fuel the growth of their start-up companies. Success depends a good deal on the CEO’s communication skills, and making memorable connections becomes even more challenging when an event’s participants represent multiple cultures and languages.

I wrote Connecting to help those entrepreneurs optimize every opportunity to meet potential partners from all around the world. I was pleased to find that young professionals just beginning their careers find the book packed with value for them as well. This succinct guide addresses the most important skills for anyone promoting a new venture or their own credibility. I hope it offers equal promise to you, to refresh your own skills, or inspire others to strengthen theirs.

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